P (2002). RBV presumes that firms are bundles of heterogeneous resources and capabilities that are imperfectly mobile across firms. The authors assert that companies engage in CSR because they are an integral part of the society. They tend to focus more on how the firm can meet the needs of the society.
New York: McGraw Hill/Irwin. . And; Kakabadse, A, eds. Bansal,.; Roth,. The four main issues to which UK retail these companies committed are environment, social welfare, ethical trading and becoming an attractive workplace. Corporate Social Responsibility in a Global Economy. A b c Rangan, Kasturi; Chase, Lisa; Karim, Sohel. The primary research presents a survey and analysis of MNC strategies related to cultural heritage. McWilliams, Abagail; Siegel, Donald; Wright, Patrick. Prusiner, who discovered the protein responsible of CJD and won of the 1997 Nobel prize in Medicine, thanks the tobacco company RJ Reynolds for their crucial support. "Corporate Social Responsibility as Risk Management: A Model for Multinationals" (PDF). 85 These draw unwanted attention from regulators, courts, governments and media. "Corporate Social Responsibility and Employee Engagement: Making the Connection" (PDF).